Digitalization in the German radio specialized trade - Recommendations to the opportunities of Change Management on the basis of a current empirical research

The current Working Paper of the IfM Bonn recommends courses of action to solve the problem of a new
positioning of the German radio specialist suppliers. The recommendations base on the results of
guided interviews, which have been conducted with experts of these SME industries.

Häder, D.; Zerres, C. (2016): Digitalisierung im deutschen Funkfachhandel - Empfehlungen zu den Möglichkeiten eines Change Management auf der Grundlage einer aktuellen empirischen Analyse, in: IfM Bonn: Working Paper 05/16, Bonn.

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